Custom Branded Apparel

Welcome to American Embroidery, your go-to local source for all your custom embroidery, heat transfer, and screen printing needs. We use in-house state-of-the-art embroidery machines to produce your branded apparel at a competitive price and supply your business, school, sports team, or organization with custom-designed twill shirts, denim shirts, jackets, hats, other apparel and gifts.

Your Brand or Design on T-Shirts, Bags & More.

We offer a huge selection of apparel, bags, hats, safety gear, gifts and more for personalization with your logo or custom design.  No minimum order required on most items.

The Highest Quality



We embroider your design direct to the garment using state of the art Barudan embroidery machines. This is a great way to make your brand more visible.

Screen Printing

Screenprinting is a great option for graphic tees, sweatshirts, hoodies, and team jersey’s. Custom orders are minimum 12 pieces.

Heat Transfers

Our screenprinted transfers are plastisol ink printed on release paper. Our digital transfers are printed on vinyl. Both apply with a heatpress and make decorating apparel fast and easy.

The Highest Quality



From tee-shirts to polos, sweatshirts to job shirts and more – we have exactly what you are looking for in a variety of colors, designs and styles available for personalization with your design or logo.


Gift giving has never been easier or more thoughtful with our selection of unique customizable items!  Choose the perfect present or giveaways for your charitable event and we will add the finishing touch!

Safety Gear

We have a wide selection of safety vests and jackets that are available as is, or with personalization. If you are a first responder, construction worker, someone who works on or near the road or even a hunter, these articles of clothing can help to keep you safe!

Brands You Know & Trust

How It Works…

Choose Your Design or Logo

You may already have a logo or you may have an idea that you would like to create.  Either way, we can help you to optimize your design for printing/embroidery.

Choose your Garment or Item

Choose the type, color and size of your garments or browse through our catalog selection to pick the item you want. Send us a custom order form and we will let you know how much it will be & how long it will take.

Pick it Up at Our Store in Berlin

When we let you know that your item is ready, simply stop by during business hours to pick it up!  Shipping and delivery are available for an additional fee.

What Our Clients Say…

I couldn’t be more happy with my entire experience. The quality of work is top notch, and the level of customer service from start to finish was second to none. I will be using American Embroidery for all my screen printing and embroidery from here on out!


Quality service and very fast! Clean cut and professional, looks awesome. Lisa was very attentive to detail and made sure I was pleased with the product. Highly recommend for everyone to use American Embroidery!????


I highly recommend American Embroidery. I had an issue with another company and they had a quality product in a time frame I didn’t think was possible. Not only do they do amazing work, but their customer service is top notch. If you are looking for a place for embroidery work, dont waste your time shopping around, American Embroidery is THE place in CT. ⭐⭐⭐⭐⭐


We use American Embroidery for our Travel Softball team T-shirts, sweatshirts and our newest Bucket Hats! They came out awesome! I would totally trust her to do items for my employer! Lisa is always friendly and her work is always top quality! She is local and you will get personal service.


CALL US TODAY!  860-829-8586